1 Mar 2023
BACKYARD BAROMETER
Aussie Attitudes to Nature
From the Great Barrier Reef across to the Kimberley and down to Tasmania’s forests, Australia has one of the most diverse ecosystems on the planet. The natural wonders in our ‘big backyard’ make this country unique and are a point of pride for many Australians. WWF-Australia’s Backyard Barometer aims to provide a deeper understanding of Australians’ relationship with the environment and how it has changed over time. Our inaugural report is the most comprehensive review of current and historical Australian attitudes towards nature to date – revealing a strong sense of ownership among Australians when it comes to their ‘big backyard,’ along with rising concerns around environmental issues. Conducted in partnership with Roy Morgan, the Backyard Barometer study combines 20 years of historical data with a new representative survey of 1,800 Australians – which measures their attitudes towards nature and the environment, specifically looking at four categories:
Download the reports:
The Backyard Barometer is part of WWF-Australia’s commitment to build our understanding of how Australians relate to the natural world. It’s encouraging to see such a strong sense of ownership among Australians when it comes to their ‘big backyard’ with issues such as the Great Barrier Reef, climate change, plastic pollution and tree-clearing front of mind. “It’s also inspiring to see that so many Aussies are taking practical action to reduce their environmental footprint and looking for the next step both in their own lives and from governments and business – to keep their big backyard healthy and thriving.”
CEO WWF-Australia
