WWF-Australia - for a living planet

PricewaterhouseCoopers (PwC)

PricewaterhouseCoopers logo

Professional Services firm PricewaterhouseCoopers (PwC) works collaboratively with WWF, providing support through the PwC Foundation, staff workplace giving and pro bono auditing services.

Earth Hour

The PwC Foundation has generously supported Earth Hour in conjunction with the PwC Sustainability and Climate Change team who worked on secondment to the Earth Hour team.

PwC Staff Support WWF's Coral Sea Campaign

WWF's research has shown that grey reef shark populations in the Great Barrier Reef have declined 97% outside areas that are not effectively protected. For this reason, WWF is calling for the Coral Sea to be declared a Marine Protected Area to safeguard neighbouring reef shark populations that are threatened by overfishing, particularly for the shark fin food industry. When combined with the Great Barrier Marine Park it will create the largest Marine Protected Area in the world. PwC Foundation supports WWF's Coral Sea Campaign, a cause their people is passionate about, via staff involvement.

PwC funding is being used to purchase equipment necessary for the ongoing monitoring of shark populations at Osprey Reef and Raine Island Reef.

Learn more about WWF's Coral Sea Campaign.

Protection of Endangered Turtles

In 2008 PwC's Foundation Champion Belinda Anderson worked alongside WWF to help Indigenous residents and researchers protect endangered turtles from nets and feral pigs in Cape York. She said of the experience, "I cannot begin to tell you the amount of rubbish that we found - we would go out every morning and collect bags and bags of rubbish." Clearing away rubbish is important, she adds, because "if a turtle comes to lay her eggs on the beach and rubbish is in the way she will eventually turn around and make her way back to the ocean. While we were at camp we had a turtle move around four times as she tried to find a clean area to lay her eggs."

Shorebirds monitoring

PwC staff are trained by Birds Australia field experts to identify and monitor migratory shorebirds at Cheetham Wetlands near Melbourne © Martin Harris

PwC staff are trained by Birds Australia field experts to identify and monitor migratory shorebirds at Cheetham Wetlands near Melbourne
© Martin Harris

The PwC Foundation worked with WWF in 2006 to help protect migratory shorebirds through a combination of on-ground field days and community education and management initiatives.

PwC staff generously gave their time to participate in a week-long shorebird monitoring program at the Cheetham Wetlands outside of Melbourne.

The program was a huge success and helped WWF and project partner Birds Australia to pilot a formal shorebird monitoring and training program. Monitoring shorebird populations is one of the key conservation strategies for understanding and managing their long-term survival.

PwC staff monitoring shorebirds in the field at Cheetham Wetlands near Melbourne © Martin Harris

PwC staff monitoring shorebirds in the field at Cheetham Wetlands near Melbourne
© Martin Harris

Shorebirds are birds that feed on wet sand or mudflats of coastal or inland wetlands (eg beaches, bays, lagoons, lakes and dams). Recreational activities, such as walking pets (especially unleashed dogs) and four-wheel driving are major threats to shorebirds in and around our metropolitan areas.

Educational kits were developed and sent to local residents to help raise awareness of shorebirds as part of the program.