Solar Power Station at White Cliffs, New South Wales, Australia. / ©: Klein & Hubert / WWF

People & the environment

Bicycles, cars, taxis, and pedestrians make their way across a crossroads, Beijing, China. / ©: Michel Gunther / WWF-Canon
© Michel Gunther / WWF-Canon
Our human footprint
Every human activity demands natural resources and produces waste. The measure of that impact on the environment is called our ecological footprint.
WWF’s 2020 footprint goal is that

By 2020, humanity’s global footprint falls below its 2000 level and continues its downward trend, specifically in these areas:
- energy/carbon footprint
- commodities footprint (crops, meat, fish and wood)
- water footprint
Ice melting in Antarctica / ©: Greg & Kate Bourne / WWF-Aus
© Greg & Kate Bourne / WWF-Aus
Global warming and climate change
Pollution leading to global warming, climate change and the acidification of our oceans affects every aspect of conservation. That’s why WWF is taking urgent positive action.
WWF's 2050 footprint goal is that

By 2050, humanity’s global footprint stays within the Earth’s capacity to sustain life and the natural resources of our planet are shared equitably
FSC logo painted on sustainable harvested logs. Uzachi forest, Oaxaca, Mexico. / ©: N.C. Turner / WWF-Canon
© N.C. Turner / WWF-Canon
Working with business and industry
Individuals cannot control all the elements that contribute to a sustainable lifestyle so WWF is working with government and business to find solutions for Australians to live more sustainably.
Split level of a shallow coral reef and mangroves with local West Papuan woman in her dugout canoe. ... / ©: Jürgen Freund / WWF-Canon
© Jürgen Freund / WWF-Canon
People and development
Some examples of people and nature programmes that WWF-Australia has supported in the Asia Pacific Region.
Antarctic Ocean Alliance promo

Adopt an animal

  • Panthera tigris altaica Amur tiger Juvenile resting Metro Toronto Zoo

    Tiger

    Your adoption of Kamrita the tiger will help WWF protect these big cats in the wild.

    Tiger

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  • Bornean Pygmy elephant (Elephas maximus borneensis) mother walking with her calf along a road in the Danum Valley Conservation Area, Sabah, North Borneo, Malaysia.

    Pygmy elephant

    The Borneo pygmy elephant is now in danger of extinction and WWF estimates that there are as few as 1,500 individuals pygmy elephants remaining in the wild.

    Pygmy elephant

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  • Orang-utan (Pongo pygmaeus), baby Semengoh Rehabilitation Center Sarawak, Borneo, Indonesia.

    Orang-utan

    Your adoption of Koyah will help WWF protect orang-utans in the wild through our campaign to stop habitat loss, hunting and illegal trade.

    Orang-utan

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  • Green sea turtle (Chelonia mydas), Sipadan Island, Semporna, Sabah, Malaysia. 19 June 2009.

    Marine turtle

    Your adoption of Hector the turtle will help WWF to protect marine turtles around Australia.

    Marine turtle

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Building a future in which people and nature thrive.

Photos and graphics © WWF or used with permission. Text available under a Creative Commons licence.