Wild Onesie Week is about taking on a fun challenge for a great cause – would you wear an animal onesie to the office, supermarket, or to school drop-off?
WWF-Australia is asking Australians to don their animal onesies for the third annual Wild Onesie Week
, which raises awareness and much-needed funds for endangered species and their habitats, here in our own backyard and across the globe.
Over the past two years, Wild Onesie Week has inspired people from all walks of life to ‘fun-raise’. Like the University Professor who delivered lectures as a panda, the librarian who stacked shelves as a giraffe, and even a group of skydiving onesie-wearers. Participants can dress up for one day or the whole week.
This year Wild Onesie Week kicks off on World Environment Day, Sunday 5th June
and ends on Saturday 11th June
. WWF-Australia CEO, Dermot O’Gorman, said 2016 is set to be the most successful Wild Onesie Week yet.
“Over the past two years Wild Onesie Week has raised hundreds of thousands of dollars for conservation efforts, thanks to more than 5,000 animal-loving Australians. This year, we’re hoping to top that.”
“This year we are excited to introduce the green turtle to the onesie range, joining the iconic giant panda and the black flanked-rock wallaby. The green turtle is a species adored by Australians and through Wild Onesie Week this year we want to shine a spotlight on the vulnerability of this native species due to human activity.”
Funds raised from Wild Onesie Week 2016 will enable WWF-Australia to continue its essential conservation work in many areas including:
- World-first research into how chemical pollution is affecting the health of green turtles on the Great Barrier Reef, following a recent mysterious mass death of turtles.
- Funding special cameras to make sure no introduced pests are hunting a community of black-flanked rock-wallabies which is rebuilding from critically low numbers.
- Helping to protect iconic species like the giant panda.
Last year personalities who supported the campaign included Channel V presenter Danny Clayton; journalist, author and blogger Mia Freedman; Neighbours actress Jenna Rosenow and singer and presenter Casey Burgess.
Registrations for Wild Onesie Week 2016 will open on 26th April via www.wildonesieweek.com
You can also join the #wildonesie
journey and become part of the Wild Onesie Week community through Facebook - www.facebook.com/wwfaustralia
and Instagram/Twitter - @WWF_australia
For further press information or images please contact:
Sonia Chiarelli or Vanessa Liebmann at Stellar Concepts
E. firstname.lastname@example.org / email@example.com
P. 02 9281 8000